Position: E-commerce Marketing Analyst

Location: Colombia, 100% Remote

Department: Marketing

Reports to: Marketing Manager

Contract Type: Indefinite-term, direct with the company

Schedule: Monday to Thursday 7am – 4:30pm, Friday 7am – 4pm (Schedule adapted to our headquarters in Cumming, GA)

Salary: $4.0M COP

Job Summary:

We are looking for a results-oriented, analytical, and creative Marketing Analyst with strong experience in CPG (Consumer Packaged Goods) or digital marketing agencies, capable of executing high-impact campaigns. This role will be key to our digital and e-commerce strategy, driving brand and product growth across various digital platforms.

Responsibilities:

E-commerce Management: Management and optimization of product catalogs on Shopify and Amazon.
Data Analysis: Monitoring traffic, sales, and conversion metrics; building reports in Google Analytics, Looker Studio, and other tools.
Conversion Rate Optimization (CRO): Implementing improvements to product detail pages, user experience, and checkout processes.
SEO & SEM:



Executing organic search and paid campaign strategies to increase reach and sales.
Digital Campaigns: Planning and optimizing campaigns on Meta Ads, Google Ads, and TikTok Ads.
Digital Content Support: Coordinating social media initiatives that drive traffic to e-commerce platforms.
Partner Management: Coordinating with agencies and vendors to maximize performance.
Budget Control: Tracking the digital budget to ensure efficiency and profitability.

Requirements:

Experience: Minimum of 4 years in Digital Marketing and E-commerce roles within the consumer goods sector or digital marketing agencies. Mandatory
Education: Degree in Marketing, Business Administration, Industrial Engineering, or related fields. Mandatory
Languages: Fluent English (C1 Level). Mandatory
Advanced Excel skills. Mandatory
Hands-on experience with Shopify or Amazon e-commerce platforms. Mandatory
Proficiency in tools such as Google Analytics, Shopify,

📌 E-commerce Marketing Analyst (Colombia)
🏢 The Ricky Joy
📍 Colombia