About H Street Digital
H Street Digital is a performance marketing agency specializing in scaling direct-to-consumer brands in the outdoor and sports category. We optimize five performance levers, offers, creative, media buying, landing page conversion rate optimization, and signal engineering, in 90-day sprints to scale accounts on a consistent, repeatable basis.

Mission
Lead creative strategy for a portfolio of client accounts (approximately 5-8), ensuring each client scales efficiently through data-driven, high-performing advertising. Own the creative testing and briefing process, defining what the team is testing and what it is trying to learn rather than chasing one-off creative winners, and turn those learnings into creative that drives conversions.
Who You Are
A Strategic Tester: You prioritize creative performance, testing velocity, and clear learnings over chasing individual winners.
An Owner: You take full responsibility for your accounts' creative outcomes and hold yourself to a high standard.
A Collaborator: You work seamlessly with Account Managers/Growth Strategists,



Ad Strategists, designers, editors, and clients.
A Reliable Operator: You deliver clear, on-time briefs and high-quality creative with minimal revisions.
The Scope
Portfolio: approximately 5-8 client accounts
Strategic thinking: Own the development of creative strategy for our key brands, ensuring alignment with their branding and goals.
Deliverables: own end-to-end development of creative deliverables including creative briefs, ad copy, video creative, carousels, and graphics, sourced through internal and external creative resources (designers, editors, creators)
Key Responsibilities
Creative Strategy & Testing
Own each account's creative testing roadmap in collaboration with the Account Manager/Growth Strategist and Media Buyer, including what is tested, why, and what the team is trying to learn, informed by ongoing research into audience psychology, competitor creative, and category an

📌 Creative Strategist (Colombia)
🏢 h street digital
📍 Colombia