Position: E-commerce & Digital Marketing Analyst
Location: Cali, Valle del Cauca
Work Arrangement: 100% On-site / Presencial
Department: Marketing
Reports to: CEO & President
Contract Type: Indefinite-term, direct with the company
Schedule: Monday to Thursday 7am – 4:30pm, Friday 7am – 4pm (Schedule adapted to our headquarters in Cumming, GA)
Salary: $4.0M - 4.5M COP

Job Summary

We are looking for a high-ownership, strategic, and analytical E-commerce & Digital Marketing Analyst who leads strategy and executes technical tasks hands-on, reporting directly to the CEO & President in an on-site role based in Cali. This position does not manage internal personnel, but demands high strategic autonomy to own our digital roadmap, translate business vision into execution, and coordinate external agency partners. Structured at 60% Digital Marketing Strategy & Execution and 40% E-commerce Management, you will define digital growth plans, manage performance ad campaigns, and take direct ownership of conversion, catalog, and operational optimizations across Shopify, Amazon,



and TikTok Shop.

Responsibilities

Strategic Digital Marketing & Performance Execution
- Executive Strategic Ownership: Design, define, and own the digital marketing roadmap, presenting growth strategies, campaign projections, and executive performance updates directly to the CEO & President.
- Paid Media Strategy & Hands-on Execution: Directly manage, launch, and optimize performance advertising campaigns across Meta Ads, Google Ads, and TikTok Ads (including TikTok Shop Ads) to drive revenue and ROAS.
- Agency & Vendor Leadership: Lead external digital agencies, creative partners, and media vendors; set deliverables, audit performance, and ensure agency execution aligns with CEO-level priorities.
- SEO & Business Analytics: Lead SEO/SEM initiatives and build high-level performance dashboards in Google Analytics 4 (GA4) and Looker Studio to deliver actionable revenue data directly to executive leadership.

📌 E-commerce & Digital Marketing Analyst - 100% Onsite in Cali, Colombia
🏢 The Ricky Joy
📍 Colombia