15 sep
|
Zulay Kitchen
|
Colombia
15 sep
Zulay Kitchen
Colombia
We're looking for an E-Commerce Copywriter who understands that great product copy is about more than describing what a product does. You understand the relationship between products, customers, messaging, SEO, and conversion —and you know how to turn product features into compelling reasons to buy.
The Role
As our E-Commerce Copywriter , you'll help shape how Zulay Kitchen's products are presented across our e-commerce channels. You'll write and optimize product listings, develop messaging for new products, research customers and competitors, and continuously look for ways to make our copy more compelling and conversion-focused.
We're looking for someone who is a strong writer, customer-focused, creative, curious, and obsessed with figuring out what makes people click—and buy.
What You'll Do E-Commerce Copywriting
- Write and optimize product titles, bullet points, descriptions, and other e-commerce content.
- Create compelling product copy that clearly communicates what the product does, why it matters, and why customers should choose it .
- Turn product features into customer-focused benefits and persuasive messaging.
- Develop copy for Amazon listings, Shopify product pages, A+ Content, social media, email campaigns, product packaging, and other customer-facing marketing materials .
- Write messaging for new product launches, promotions, and other marketing initiatives.
- Maintain a consistent and recognizable Zulay Kitchen brand voice across product content.
Conversion & Product Messaging
- Review existing product listings and identify opportunities to improve clarity, engagement, and conversion.
- Analyze customer reviews, questions, feedback, and competitor listings to understand what customers care about.
- Identify customer pain points, objections, motivations, and purchasing triggers.
- Develop messaging that addresses customer concerns and makes the value of our products immediately clear.
- Help identify the strongest selling points and differentiat
📌 E-Commerce Copywriter (Colombia)
🏢 Zulay Kitchen
📍 Colombia