16 sep
|
Advising Recruiting
|
Bogotá
16 sep
Advising Recruiting
Bogotá
Location: Remote Employment Type: Full-time Schedule:
Pacific Time business hours About the Role We are looking for a
Mid-Level Amazon PPC Manager who can turn clear brand goals into
effective advertising strategies and manage their execution across
multiple Amazon brand accounts. Brand Managers will establish each
brand's goals, priorities, budgets, and profitability requirements.
You will determine how Amazon PPC can best support those goals,
implement the strategy, evaluate performance, and adjust the
approach as needed. Our portfolio is varied and fast-growing,
making this a great opportunity for someone who enjoys solving
different challenges and continuously learning. We're looking for a
quick learner who can become familiar with new brands, tools, and
workflows while staying organized as priorities evolve. What You'll
Do Develop account-level PPC strategies based on established sales,
TACOS, profitability, ranking, and product-launch goals. Build,
manage, and optimize Sponsored Products, Sponsored Brands,
Sponsored Brands Video, and Sponsored Display campaigns.
Determine
the appropriate targeting, bidding, placement, budget allocation,
and testing approach for assigned accounts in line with established
campaign structures and team processes, while sharing practical
feedback and improvement opportunities with advertising leadership.
Conduct keyword research, product-targeting research, search-term
harvesting, negative targeting, and regular account audits. Monitor
sales, spend, TACOS, ACOS, ROAS, CPC, conversion rate, and other
relevant performance metrics. Investigate performance changes by
evaluating advertising alongside inventory, pricing, promotions,
listings, organic ranking, and competitor activity. Design
structured tests with clear objectives, variables, evaluation
periods, and success criteria. Prepare clear performance updates
explaining results, insights, actions taken, and recommended next
steps. Identify risks, conflicting goals, or missing infor
📌 Amazon PPC (Bogotá)
🏢 Advising Recruiting
📍 Bogotá