AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us atwww.abbvie.com . Follow @abbvie onLinkedIn, Facebook ,Instagram ,X andYouTube.

Job Description

Job Description

Overview: Lead the understanding of market insights and trends to drive the portfolio/brand strategy, sales, and margin objectives for all North Cluster Markets within institutional and retail markets, aligning the Brand Team around a brand vision and objectives that maximizes and leverages resources to impact the market and deliver patient-centric tactics.

Stakeholder addressed:

External: KOLs, HCPs, Medical Associations, Medical Institutions, Logistic Operators, Distributors, Pharmacies.

Portafolio Alignment: Eye Care that includes Retinal Diseases,



Glaucoma and Tears portfolio

Authority/ Reporting lines: Reports to BUD Specialties

Geographic Mobility: Open and willing to relocate outside of Colombia for future opportunities.

Responsibilities:
- Strategic Leadership: Develop and execute the business unit strategy for Eye Care TA that includes Retinal Diseases, Glaucoma and Tears portfolio ensuring alignment with corporate objectives and market opportunities.
- Become ‘guardian of the brand’ END TO END by ensuring that all functional deliverables remain consistent with branding and deliver emotional messages aligned to the Brand Story.
- Team Management: Lead, inspire, and develop high-performing marketing and sales teams, fostering a collaborative and results-oriented culture. Under their responsibility: Product Managers, District Manager, and In-field Teams
- Understand and facilitate cross-functional/stakeholder discussion to

📌 Business Unit Manager (Bogotá, D.C.)
🏢 Abbvie
📍 Bogotá, D.C.