Job Title: SEO Manager (Local SEO & Google Business Profile)

Location: Remote

Time Zone: US Time Zones (EST–PST)

Role Overview

We’re hiring an experienced SEO Manager to help lead and scale SEO delivery for a portfolio of home-services clients across the US. This role is hands-on and performance-driven, with ownership across local SEO, Google Business Profile (GBP), content direction, technical SEO fundamentals, and link building coordination.

You should be confident operating in modern local SEO (including service-area businesses), competitive metro markets, and multi-location/franchise environments. You’ll work closely with content, development, paid media/LSA teams, and account strategy to execute a clear SEO plan and drive measurable organic growth.

Key Responsibilities
- Own SEO strategy and execution for a portfolio of home-services clients (HVAC, plumbing, remodeling, junk removal, painting, etc.).
- Create and maintain SEO roadmaps covering technical improvements, content, local visibility, link building, and GBP optimization.




- Contribute to building scalable SEO processes, templates, QA checks, and reporting standards.
- Stay current on Google algorithm updates,
*AI*
-influenced search trends, E-E-A-T considerations, and local ranking factors.

Local SEO & Google Business Profile (GBP)
- Improve GBP rankings across primary and surrounding service cities through repeatable optimizations.
- Optimize categories, attributes, service areas, citations, photos/videos, and local trust signals.
- Conduct city-level keyword research and local expansion planning for increased visibility.
- Support consistent map pack and local SERP performance in competitive markets.

Content Strategy & Execution Oversight
- Build content plans for service pages, location pages, blogs, and topical authority clusters.
- Create SEO briefs, outlines, and frameworks aligned with search intent and semantic SEO.
- Review content for SEO quality, local relevance, and conversion alignm

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