The Role
Own social strategy and execution for LinkedIn, Facebook, Instagram, TikTok.
Create and publish photo/video content (reels, stories, carousels); strong photography and short-form skills desired.
Manage community interactions; coordinate light email marketing with teammates for copy.
Work on two projects simultaneously; full-time (UTC-5) with occasional evenings/weekends for shoots or timely posts.
Responsibilities
- Plan and execute content calendars for two brands, tailored per platform.
- Create original assets: reels, stories, carousels, short-form video, photography; capture and edit for always-on and campaigns.
- Handle publishing and community management; elevate leads/guest inquiries appropriately.
- Collaborate on email marketing (Mailchimp/HubSpot/Klaviyo): layouts, scheduling, basic segmentation, A/B tests.
- Maintain brand voice, visual identity, and storytelling across social and email.
- Track KPIs (reach, engagement, CTR, follower growth, saves, shares, email open/click rates); deliver weekly and monthly reports.
- Organize asset libraries, naming conventions,



usage rights; manage a light UGC/creator pipeline.
- Support seasonal promos and launches with platform-native ideas and paid-ready assets.
- Coordinate with operations for content opportunities, shoots, and approvals.

Requirements
- Portfolio with photography and short-form video/reels (links required).
- 2-4+ years in social/media content roles (ideally hospitality or healthcare).
- Hands-on creator; comfortable shooting on phone/camera and editing vertical formats.
- Proficient with Photoshop/Canva (or similar).
- Experience with Meta Business Suite and native analytics; basic paid social is a plus.
- Strong aesthetics, composition, narrative; detail and deadline oriented.
- Comfortable with Slack, Notion, Google Workspace.
- Own laptop/smartphone and stable high-speed internet.
- Platform growth and engagement rate by brand and channel.
- Consistent content output and asset quality.

📌 Social Media Manager (Bogotá, D.C.)
🏢 Airnest
📍 Bogotá, D.C.