Job Requirements

We are seeking a highly skilled and experienced Senior Digital Marketing & Scientific Communications professional to join our Laboratory Diagnostics team. This position requires a strategic thinker with a strong background in digital marketing and scientific communication within the healthcare or diagnostics industry.

- Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies tailored to laboratory diagnostics products and services.
- Create, manage, and optimize digital campaigns across multiple platforms to increase brand awareness and engagement.
- Collaborate closely with scientific teams to translate complex scientific data into clear, compelling communications for diverse audiences.
- Lead the creation of scientific content, including white papers, case studies, webinars, and presentations.
- Monitor and analyze digital marketing performance metrics to continuously improve campaign effectiveness.
- Ensure all communications comply with industry regulations and company standards.
- Qualifications:
- Proven experience in digital marketing and scientific communications,



preferably within laboratory diagnostics or related healthcare fields.
- Strong understanding of digital marketing tools, platforms, and analytics.
- Excellent written and verbal communication skills in English.
- Ability to interpret and communicate complex scientific information effectively.
- Strategic mindset with strong project management skills.

Join our team and contribute to advancing laboratory diagnostics through innovative digital marketing and impactful scientific communication.
- Qualifications:**

Work Experience

- Proven experience in digital marketing and scientific communications, preferably within laboratory diagnostics or related healthcare fields.
- Strong understanding of digital marketing tools, platforms, and analytics.
- Excellent written and verbal communication skills in English.
- Ability to interpret and communicate complex scientific information effectively.
- Strategic mindset with strong project management skills.

📌 Senior Digital Marketing & Scientific Communications - Laboratory Dignostics (Colombia)
🏢 Siemens Healthineers
📍 Colombia