Brand Specialist (Colombia)

Brand Specialist (Colombia)

06 oct
|
Edrington
|
Colombia

06 oct

Edrington

Colombia

Our Craft

Edrington’s vision is to give more by crafting exceptional ultra-premium spirit brands. The Macallan is our central focus, supported by Highland Park and The Glenrothes in the single malt category. Our portfolio is completed with Brugal premium rum from the Dominican Republic. Edrington also has a strategic partnership with No.3 London Dry Gin. Our principal shareholder is a charitable trust, so we were built to make a world of difference. Discover a place where values define our culture. The home of exceptional brands, where people and teams thrive.

Our Blend of Benefits

• Vacation days: 15 days

• Christmas bonus: 30 days

• Vacation prime: 100%

• Saving Funds

• Food Vouchers

• Annual Performance Bonus: 10% over annual base salary

• Health Insurance

• Life Insurance

Embrace Excellence

The role involves identifying and recruiting new venues, segmenting them correctly, and eliminating those that have lost relevance. It requires building early relationships with trend-setting customers and staying ahead of industry trends. Additionally,



the role demands being a reliable source of information for the team regarding consumer behavior and legal restrictions.

Success is measured by recruiting new consumers, encouraging migration to premium variants, and maintaining customer satisfaction. The role also includes identifying potential consumers to grow the base of collectors for high-end product purchases. Time allocation includes engaging with commercial partners, key clients, and consumers, as well as acting as a brand specialist with staff.

Make an Impact

• Identify and recruit new venues: Find and segment valuable venues based on market trends.

• Maintain an external focus and build early relationships: Stay ahead of trends and build early connections with influential, trend-setting customers.

• Be a source of information for the team: Share insights on consumer behavior, legal restrictions, and key industry figures to guide team decisions.

• H

📌 Brand Specialist (Colombia)
🏢 Edrington
📍 Colombia

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