13 oct
|
h street digital
|
Colombia
13 oct
h street digital
Colombia
About H Street Digital
H Street Digital is a performance marketing agency specializing in scaling direct-to-consumer brands in the outdoor and sports category. We optimize five performance levers, offers, creative, media buying, landing page conversion rate optimization, and signal engineering, in 90-day sprints to scale accounts on a consistent, repeatable basis.
Mission
Own media buying strategy and performance across Meta and Google for a book of up to 10 client accounts. Partner with the Account Manager and Head of Performance Media to shape each client's media strategy and channel mix, join client calls to present strategy and results, identify opportunities and risks before they surface, and drive results against client KPIs.
Who You Are
• A Cross-Channel Platform Expert: You have deep, current knowledge of both Meta and Google Ads, including account structure, bid strategy, budget allocation, and how the two channels work together across the customer journey. You keep that expertise current through certifications, platform updates, and industry reading.
• A Strategic Partner:
You shape each client's growth plan alongside the Account Manager and represent media strategy directly with clients, bringing a point of view on budget, testing, and channel mix, not just what's possible in-platform.
• A Proactive Problem Solver: You spot issues and opportunities before anyone asks, form a hypothesis, and come with a recommendation rather than just a flag.
• A Diagnostician: You pull your own data, analyze performance daily across both channels, and know why an account is or is not performing before anyone asks.
• An Owner: You manage account mechanics with reliability and speed, and you treat each account's results as your own.
The Scope
• Up to 10 client accounts
• Primary channels: Meta and Google (Search, Shopping, Performance Max, Demand Gen, YouTube)
• Emerging channels as testing opportunities arise: Snapchat, TikTok, and others
Key ResponsibilitiesMedia Buyi
📌 Media Buyer (Colombia)
🏢 h street digital
📍 Colombia