Description The Data & Insights Business Consultant is a strategic, customer-facing role that partners with leading brands to deliver impactful digital experiences through Adobe’s latest applications. The adecuado candidate brings a strategic approach to align technical capabilities with high-impact business outcomes. As a leader proficient in the AEP environment, you'll partner with clients to turn business objectives into actionable strategies across data collection, customer segmentation, journey orchestration, marketing measurement, and data insights.

Responsibilities

- Lead customer discovery sessions and delivery of applications (CJA, RTCDP, AMM, Analytics) for enterprise clients.
- Collaborate with technical consultants, data architects, and enterprise architects to deliver integrated solutions for customer use cases.
- Guide strategic discussions and translate client’s use cases and key performance objectives into business requirements and specifications.
- Develop relationships at all levels within client digital marketing teams and maintain regular and appropriate communication with them.
- Lead multiple client engagements at a time and establish expectations appropriately to keep projects on schedule and within scope.
- Deliver customer-facing presentations, documentation, and enablement materials (e.g., business requirements docs, data dictionaries, value playbook).




- Mentor and train internal and client teams; contribute to thought leadership through enablement resources and content creation.

Maintain accurate records of project activities and client interactions.

Qualifications

- 8+ years’ experience in strategic, customer-facing roles, with hands-on enterprise software implementation.
- At least 2 years direct experience with two or more applications (CJA, RTCDP, AMM, Analytics)
- Ability to engage customers holistically to identify growth opportunities, recommend next phase initiatives, and expand the customer’s solution footprint through compelling, cross-solution storytelling.
- Experience working with multi-channel customer data, from data collection and activation to measurement and actionable insights.
- Understanding of data schemas and API’s, querying data using SQL, and performing data validation.
- Comfort with leading live, unscripted working sessions and demos while engaging both technical and business audiences.
- Self-motivated, adaptable, and customer focused.
- Exceptional communication, presentation, and interpersonal skills.

Consideration given for

- Familiarity with Adobe Experience Cloud solutions (Analytics, Audience Manager, Target).
- Experience consulting on AI/ML capabilities in SaaS solutions with enterprise customers.
- Experience in vertical industries (retail, finance, healthcare, etc.).
- Advanced-level studies in e-business, digital marketing, statistics, and relevant analytics fields, or digital transformation.

📌 Data & Insights Business Consultant (Colombia)
🏢 Perficient
📍 Colombia