We’re hiring a Recruitment Marketing Manager to attract qualified candidates through social media, paid campaigns, and other channels across Latin America.
About Viva Talent
Viva Talent connects US companies with exceptional Executive Assistants and creates meaningful, career-defining work for talented people across Latin America. We’re a globally distributed team of 200+ people across 15+ countries and 3 continents, on a mission to expand real opportunity for women in LATAM.
Why we’re opening this role
We’re opening this role to make candidate generation more consistent as Viva’s hiring needs grow. We need a builder-minded manager who can set up and drive a recruitment marketing strategy, using social media, paid campaigns, and other channels to attract qualified candidates and help us broaden our mission to empower more women in LATAM to access meaningful job opportunities.
Responsibilities
• Lead candidate demand generation: Build and manage a multi-channel strategy to attract candidates, with social media as a core channel.
• Generate candidate leads and applications:
Develop campaigns that grow qualified candidate volume and improve results using performance data.
• Own paid campaigns end to end: Identify campaign needs, analyze the audience and opportunity, build and create ads, launch campaigns, measure their impact, and optimize performance.
• Create and coordinate content: Develop original organic social content and coordinate staff- or influencer-generated content initiatives as relevant.
• Build an effective function: Identify the processes, channels, tools, and partner support needed to make candidate generation scalable.
• Start hands-on and grow into leadership: Begin as the sole recruitment marketing contributor, personally developing and running the work. As the function grows, take on people management and lead and new team members.
Requirements
• Marketing management: 3+ years in a marketing manager role, including at least 2 years with peo