15 oct
|
Omnicom Media LATAM
|
Bogotá
15 oct
Omnicom Media LATAM
Bogotá
About the Position
We are looking for a Regional Programmatic Specialist to support the implementation, optimization, and performance analysis of digital media campaigns in Latin American markets. This position will focus primarily on running campaigns in Google Ads and DV360, ensuring they are launched correctly, closely monitored, and optimized to achieve business and performance goals.
The idóneo candidate will have hands-on experience managing programmatic and digital campaigns, a strong analytical mindset, and the ability to collaborate effectively in a dynamic regional environment.
Key Responsibilities:
• Set up, launch, and manage digital campaigns in Google Ads and DV360.
• Monitor campaign execution, pacing, budgets, and performance to ensure consistency with media plans.
• Implement continuous optimizations based on campaign performance and business goals.
• Analyze campaign data and identify opportunities to improve efficiency and results.
• Conduct regular campaign audits and quality checks to ensure proper implementation of targeting, budgets, creatives, and tracking.
• Support reporting activities by providing information and recommendations on performance.
• Collaborate with regional and local teams to ensure the success of the campaign.
• Stay on top of industry trends, platform updates, and best practices in digital media.
• Provide support for integrated campaigns involving social platforms such as Meta, TikTok, and X (Twitter) when needed.
Requirements:
• 2 to 4 years of experience managing digital and programmatic campaigns.
• Hands-on experience with:
• Google Ads
• DV360
• Basic knowledge of Meta Ads Manager, TikTok Ads, and X (Twitter) Ads will be a plus.
• Experience in campaign budget management, planning, optimization, and performance analysis.
• Strong analytical and problem-solving skills.
• Advanced Excel and reporting capabilities.
• Excellent organizational and communication skills.
• Ability to manage multiple campaigns simultaneousl
📌 Regional Programmatic Specialist (Bogotá)
🏢 Omnicom Media LATAM
📍 Bogotá