Job Title: Retention ManagerContractor Fee: $3,000 - $3,500/month (USD)Work Arrangement: RemoteEngagement Type: Independent ContractorCommitment: Full-time (Approx. 40 hours/week)Company Overview:Tidal is a Direct Placement Agency that helps job seekers find job opportunities for real growth. We work with stable, responsible businesses experienced in remote hires and are excited to welcome international team members. Tidal is owned and operated by consumer brand owners and operators. We have offshore team-building experience and aim to help businesses leverage general talent.About This Role:We are hiring a Retention Manager to support a fast-growing global eCommerce brand, focused on the technical and analytical side of lifecycle marketing. This role owns the structure, logic, and experimentation behind email and SMS in Klaviyo and Attentive - building scalable flows, segmentation, and testing frameworks that improve customer lifetime value, repeat purchases, and engagement. This is not a copywriting role; content is handled internally. Instead, you’ll help a performance marketing team execute campaigns, flows, and automations, including A/B testing and content uploading.Key Responsibilities:Own hands-on execution of email and SMS retention in KlaviyoBuild, optimize, and maintain lifecycle flows (welcome, post-purchase, win-back, replenishment,



etc.)Build and schedule an always-on campaign calendar with the help of the marketing teamDevelop and execute structured testing strategies across segmentation, timing, offers, and flow logicMonitor performance and translate insights into clear optimizationsPartner with internal teams to align retention efforts with broader growth and brand goalsMaintain strong data hygiene, segmentation logic, and documentation within KlaviyoSoftware/Platforms/Tools:Klaviyo (advanced, hands-on experience required)Attentive (SMS)Shopify or similar eCommerce platformsGoogle Sheets and Google DocsAnalytics and reporting toolsProject management and collaboration tools (Asana, Monday.Com, or similar)Qualifications:3-5 years of freelancing experience3-6+ years of experience in email, lifecycle, or retention marketing for eCommerce or DTC brandsStrong technical expertise in Klaviyo (flows, segmentation, testing, analytics) and AttentiveExperience building experimentation and testing frameworksData-driven, structured, and comfortable with executionExcellent English communication skills (C1 or C2 level)Experience with high-growth or global eCommerce brands is a plusShift Schedule:Monday to Friday with US Central Time business hours preferred#J-18808-Ljbffr

📌 Col - Retention Manager (Cundinamarca)
🏢 Tidal
📍 Cundinamarca