Overview
WELCOME TO SITA
At SITA, we keep airports moving, airlines flying smoothly, and borders open. Our technology and communication innovations power the success of the general air travel industry.
You'll find us in 95% of international airports, working closely with over 2,500 transportation and government clients. Each partnership brings unique challenges, and we thrive on delivering fresh solutions and cutting-edge tech to keep operations running like clockwork. We don't just move the world forward we're proud to be recognized as a Great Place to Work® by our employees and certified in most of our growing locations. Here, we feel empowered, supported, and inspired to grow.
Are you ready to love your job?
The adventure begins right here, with you, at SITA.
About the Role & Team
Governments are increasingly adopting digital solutions to secure borders while enabling seamless travel, trade, and tourism. As a global leader in border management, SITA AT BORDERS supports this transformation through innovative and integrated solutions.
As a Borders Business Development Manager,



you will help drive growth and innovation by building strong customer relationships, understanding their needs, and identifying new business opportunities.
What You Will Do
- Develop go-to-market strategies to drive profitable business growth.
- Generate new leads and opportunities across government accounts.
- Build and maintain a strong pipeline of qualified opportunities.
- Strengthen relationships with customers, partners, and industry stakeholders.
- Stay current on border management trends, technologies, and market developments.
- Drive early customer engagement, workshops, and industry events.
- Support the development of complex solutions aligned with customer needs.
- Shape deal strategies, including pricing, positioning, and competitive tactics.
- Maintain accurate pipeline and forecast information in Salesforce.
- Share competitive intelligence and develop customer success stories w

📌 Business Development Manager (Colombia)
🏢 Sita Group
📍 Colombia