Associate, Insights & Analytics, Goc (Colombia)

Associate, Insights & Analytics, Goc (Colombia)

23 oct
|
WPP Media
|
Colombia

23 oct

WPP Media

Colombia

About WPP MediaWPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.Com.About The RoleAs a Creative Testing Analyst, you will be responsible for supporting the execution and management of creative tests across multiple markets as well as supporting creative-related analysis projects. You will be partnering with creative testing, analytics and cross-discipline team members across Europe and Asia/Australia, helping evaluate creative quality to ensure our campaign creative rotations have the best chance of success.The adecuado candidate has experience in operations and/or project management. Bonus if you also have experience with data analysis and/or advertising creative asset management.Some of the things we’d like you to do:Champion real-time data QA, input, and formatting to ensure successful implementation of creative tests.Proactively identify and resolve program & project issues, escalating appropriatelyEnsure the active maintenance of project documentation,



including detailed schedules and communications.Stay up to date on our product offerings and how it affects creative testingLiaise with vendors and clientsA Bit About YourselfBachelor's Degree from a top-tier college, 3.0 GPA or equivalent. Degree within Analytics, Technology, Marketing, Advertising or equivalent experienceAt least C1 English language proficiency or equivalent1-3 years of experience working in a marketing analytics-based role, preferably in a media agencyProficiency in Excel, PowerPoint (Google Workspace a bonus)Exposure to measurement of both Brand and Direct Response marketing campaignsStrong project management skillsStrong verbal and written communicationStrong attention to detail and ability to manage multiple tasksHighly organized and efficient under pressureNatural affinity for numbers/data and a passion for exploring data in order to solve problemsExperience with generative AI tools (Gemini, ChatGPT) a plusExperience with programming languages such as R, SQL, and Python a plusWhat You Can Expect From MFG And WPP MediaOur mission is to make advertising more valuable to the world. We do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As a WPP Media employee, we promise you a workplace that invests in your career, cares for you, and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, or marital status.Please read our Privacy Notice for more information on how we process the information you provide.#J-18808-Ljbffr

📌 Associate, Insights & Analytics, Goc (Colombia)
🏢 WPP Media
📍 Colombia

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