Paid Ads Strategist (Colombia)

Paid Ads Strategist (Colombia)

24 oct
|
Tier3 Media
|
Colombia

24 oct

Tier3 Media

Colombia

Tier3 Media is a digital marketing agency exclusively serving 100+ medical spas across the United States . We are not just an agency, we are growth partners who deeply understand the aesthetics industry and how marketing actually drives booked treatments and real revenue for clinics.

We Don’t Need a Media Buyer. We Need a Marketer.

If you think your job ends when someone clicks an ad, this role is not for you . We are looking for someone obsessed with the entire customer journey : Ad → Landing Page → Email/SMS → Booking → Treatment. We don’t celebrate leads. We celebrate patients walking through the door.

The Role

We are looking for a full-stack paid media strategist who is highly skilled in Meta and Google Ads , but also understands how every piece of the funnel connects.

In this role, you will:

- Write high-converting ad copy
- Analyze performance across the entire marketing journey
- Present strategy and insights on client calls

You will manage paid advertising for 30–40 medical spa clients , driving strategy and performance for your portfolio with the support of an Account Manager .

What You’ll Do

- Run weekly internal performance meetings
- Decide when to scale, pivot, or pause campaigns
- Identify opportunities to improve performance and revenue

Execute Campaigns

- Build and optimize Meta and Google Ads campaigns daily
- Write compelling ad copy that converts
- Test creative angles, audiences, offers, and landing pages
- Optimize campaigns for bookings and treatment rates , not just leads

Think Full Funnel





- Identify and fix landing pages that aren’t converting
- Design email and SMS follow-up sequences that drive bookings
- Understand consumer psychology (ex: what drives someone to book their first Botox treatment?)
- Connect ad performance to presente clinic revenue
- Work closely with designers on creative concepts and angles
- Partner with the Account Manager on client strategy
- Join client calls when strategic input is needed
- Identify upsell opportunities across accounts

You’re the Right Person If You

✅ Are an expert in Meta Ads and strong in Google Ads (3+ years of experience with proven results)

✅ Can write high-converting ad and landing page copy

✅ Understand full-funnel marketing , not just traffic generation

✅ Are comfortable explaining strategy on client calls

✅ Can lead meetings with insights and clear POV , not just data

✅ Collaborate well with designers and think like a creative director

✅ Constantly study competitors and test new strategies

✅ Care about real business outcomes (bookings) rather than vanity metrics

Bonus Points

- Experience in medical aesthetics marketing
- Familiarity with GoHighLevel

What We’re NOT Looking For

❌ Media buyers who optimize campaigns in isolation

❌ Order-takers waiting to be told what to do

❌ People who believe “more leads = success”

❌ Specialists who can’t see the bigger business picture

What We Offer

- Ownership over your own portfolio of clients

📌 Paid Ads Strategist (Colombia)
🏢 Tier3 Media
📍 Colombia

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