Senior Channel Marketing Specialist (Colombia)

Senior Channel Marketing Specialist (Colombia)

24 oct
|
Wizeline
|
Colombia

24 oct

Wizeline

Colombia

Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a general community of innovators, we foster a culture of growth, collaboration, and impact.

With the right people and the right ideas, there’s no limit to what we can achieve

Sounds awesome, right? Now, let’s make sure you’re a good fit for the role:

Responsibilities

- Executes and QA's standardized channel marketing campaigns (email, web forms, basic landing pages) based on approved requests and documented processes.
- Administers core configuration tools (SFMC, AEM, Google Analytics tags, etc.) to set up and launch simple, pre-designed experiences and tests.
- Executes simple SQL queries and uses platform segmentation tools to retrieve and segment campaign target audiences based on clear, defined criteria.
- Follows established workflows, diligently updating task status in project management tools (Jira/Workfront) and escalating complex technical issues to L3/L4 specialists.
- Contributes to the maintenance of the team's knowledge base by accurately documenting routine deployment steps, configurations, and common troubleshooting solutions.




- Conducts thorough pre-deployment quality assurance (QA) checks, including link validation, cross-client email rendering checks, and basic page load verification.

Qualifications

- 2–4 years of hands‑on campaign execution experience.
- Proficiency in SFMC (Email Studio) and Adobe Content Management System (AEM) for content assembly.
- Experience using Litmus or Email on Acid for rendering and link testing.
- Ability to run pre‑built SQL queries and perform basic segmentation.
- Expert in Jira, Workfront, or similar Agile project management platforms.

Technical Knowledge (nice‑to‑have)

- Basic HTML/CSS for minor template tweaks.
- Salesforce Marketing Cloud Email Specialist certification.
- Experience with A/B test setup within an ESP.

Soft Skills

- Process Discipline: Diligent adherence to documented SOPs (Standard Operating Procedures).
- Time Management: Managing a high volume of tickets while maintaining strict deployment deadlines.
- Proactive Communication: Escalating blockers early to the CMS 4 or MOS 3 before they impact the launch.

What we offer

- Commitment to Professional Development
- Flexible and Collaborative Culture
- Total Rewards

*Specific benefits are determined by the employment type and location.

📌 Senior Channel Marketing Specialist (Colombia)
🏢 Wizeline
📍 Colombia

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