OPPO is looking for a proactive Trade Marketing & Retail Specialist to drive in-store marketing and commercial performance at our OPPO Experience Stores in Colombia. You will turn store sales insights into marketing actions, lead product launches and activations, and make sure every visit is a great brand experience.
Key responsibilities
In-Store Marketing & Retail Activities
- Plan and execute in-store marketing strategies, product launches and store campaigns.
- Coordinate BTL activations and retail marketing activities.
- Coordinate visual merchandising and in-store display execution.
- Work with sales, marketing, training and HQ teams on cross-functional projects, following up on execution.
Commercial Performance Analysis
- Analyze store sales performance (sell-out, traffic, conversion, productivity and accessories attachment rate).
- Prepare daily, weekly and monthly performance reports.
- Turn insights into actions that improve store results.
Store Standards & Customer Experience
- Support the implementation of retail SOPs and store standards.
- Monitor customer experience and service quality.
Store Expansion Support
- Support new store openings and help build scalable retail processes.
Requirements
- Bachelor’s degree in Marketing, Advertising, Social Communication, Digital Business or related fields.
- 1–3 years of experience in trade marketing, brand marketing or retail, ideally in consumer electronics, telecom, mass consumption or fashion retail.
- Strong commercial analysis skills: advanced Excel (pivot tables, formulas); Power BI is a plus.
- Experience with product launches, BTL activations or visual merchandising.
- Conversational English (B2+) to communicate with HQ.
- Proactive, organized and results-oriented, with strong teamwork skills.
Work conditions
- 100% on-site at the OPPO Experience Store in Bogotá.
- Rotating shifts based on store operations, including weekends and public holidays, with a rotating day off during the week.