27 oct
|
Important company in the food industry
|
Bogotá
27 oct
Important company in the food industry
Bogotá
A leading company in the food industry is looking for a Digital Marketing Manager to lead and optimize its digital marketing ecosystem. This role will be responsible for driving lead generation, strengthening relationships with current and potential customers, and enhancing the companys digital presence through inbound marketing strategies, SEO, CRM management, social media, and digital campaigns.
Key Responsibilities
Develop and execute digital marketing strategies aligned with business objectives.
Lead inbound marketing initiatives to attract, convert, and retain customers.
Optimize website performance and SEO positioning through keyword strategies and content optimization.
Monitor and improve digital conversion funnels and customer journeys.
Manage and analyze CRM data to generate insights and strengthen customer engagement initiatives.
Oversee social media strategy, content planning, campaign execution, and performance tracking.
Coordinate and manage external digital agencies to ensure alignment with business goals and KPI achievement.
Track and analyze key digital marketing metrics, reporting performance and identifying improvement opportunities.
Collaborate with crossfunctional teams to ensure integrated digital initiatives.
Stay updated on market trends, emerging technologies, and digital marketing best practices.
Profile We Are Looking For
Bachelors degree in Marketing, Communications, Advertising, Business Administration, Industrial Engineering, or related fields.
Minimum 6 or 7 years of experience in Digital Marketing managing B2B accounts within companies or agencies.
Proven experience in
Inbound Marketing
SEO Search Engine Optimization
PPC Digital Advertising
Social Media Management
Experience working with CRM platforms is desirable.
Strong analytical and strategic thinking skills.
Advanced English level B2C1 required.
Ability to manage multiple projects and stakeholders simultaneously.
Availability to work onsite in Bogotá, Colombia.
Key Competencies
Customer Focus
Strategic Thinking
Digital Mindset
Results Orientation
Collaboration Teamwork
Innovation Continuous Improvement
Analytical Thinking
Communication Skills
Planning Organization
Business Acumen
Working Conditions
Location Bogotá, Colombia
Schedule Monday to Friday
Direct contract with the company
Onsite position
Bolsa de trabajo Colombia ofrecemos puesto de Digital Marketing Manager para el sector de Mercadotecnia Publicidad Comunicacion de Bogotá, D.C.. Salario acorde a tu experiencia y al salario medio del sector. Actualiza ahora tu currículum vitae y postúlate a este empleo. Tipo de empleo Jornada completa.
📌 Digital Marketing Manager (Bogotá)
🏢 Important company in the food industry
📍 Bogotá