Team Leader, Field Marketing & Events (Bogotá)

Team Leader, Field Marketing & Events (Bogotá)

29 oct
|
Cirion Technologies
|
Bogotá

29 oct

Cirion Technologies

Bogotá

Team Leader, Field Marketing & Events - LATAM

Locations: Argentina, Colombia, or Brazil.

At Cirion Technologies, every customer interaction is an opportunity to strengthen strategic relationships, showcase our solutions, and create new avenues for business growth.

We are looking for a Team Leader, Field Marketing & Events to lead our regional events and executive engagement strategy, connecting Marketing initiatives with Sales priorities and measurable business outcomes.

This role goes beyond event execution. It plays a strategic part in aligning Marketing and Sales, transforming industry conferences, executive forums, and customer experiences into platforms for demand generation, commercial pipeline development, and deeper engagement with key decision-makers.

How will you make an impact?

- Define and lead the regional Field Marketing strategy, establishing priorities, event calendars, budgets, and commercial objectives.
- Design executive engagement programs for strategic customers, aligned with Sales priorities, Sales Plays, and target accounts.
- Lead end-to-end B2B events and industry conference participation, ensuring high-quality execution, brand consistency, and effective commercial follow-up.
- Manage Market Development Funds (MDF) from technology partners, from planning and approval through execution, reimbursement, and financial reporting.
- Measure business impact through qualified leads, opportunities generated, influenced pipeline, cost per opportunity, and budget performance.
- Lead and develop the regional team, strengthening cross-country coordination and collaboration with Sales, Marketing Analytics,



Finance, Procurement, and strategic partners.

What are we looking for?

- Bachelor's degree in Marketing, Business Administration, Communications, Industrial Engineering, or a related field. Postgraduate studies in Marketing, Project Management, or Business are desirable.
- 6-8 years of experience in Field Marketing, B2B corporate events, or demand generation.
- Experience coordinating people, agencies, or vendors across multiple countries and leading executive events end to end.
- Demonstrated experience managing Marketing budgets and partner MDF programs, including compliance, financial controls, and reporting.
- Knowledge of B2B demand generation, strategic account engagement, and lead follow-up.
- Hands-on experience with HubSpot and Salesforce for lead management, campaign tracking, and commercial follow-up.
- Ability to connect Marketing initiatives to business KPIs and communicate results to executive stakeholders.
- Strong leadership, planning, negotiation, vendor management, and results-oriented skills.
- Advanced English proficiency. Portuguese is a plus.

This is an opportunity to lead regional initiatives with a direct impact on commercial growth, strengthen engagement with strategic customers, and build a Field Marketing model focused on measurable results.

We are looking for a leader who combines commercial vision, operational excellence, and the ability to bring teams and stakeholders together around shared goals.

#CirionTechnologies #FieldMarketing #B2BMarketing #DemandGeneration #EventMarketing #MarketingLeadership #Hiring

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📌 Team Leader, Field Marketing & Events (Bogotá)
🏢 Cirion Technologies
📍 Bogotá

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