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Location: Remote – Latin America
Work Arrangement: Fully Remote
Employment Type: Full-Time
Compensation: $2,500–$3,500 USD/month
Experience: 4–6+ years
Schedule: Full-Time | Strong overlap with U.S. Eastern Time required
Industry: Investment Management / Alternative Investments
Department: Go-To-Market / Growth

About the Company

Our client is a fast-growing U.S.-based investment management firm building institutional-quality alternative investment solutions for sophisticated investors, financial advisory firms, and multi-family offices.

The firm combines deep investment expertise with a technology-driven approach and is entering its next stage of growth. As its investment platform and partnerships expand, the company is building a scalable go-to-market engine to generate demand, strengthen its market presence, and support continued growth.

About the Role

We are looking for anAgentic GTM Lead who combinesreal engineering ability, commercial instinct, demand-generation experience, and financial market knowledge .

This is not a traditional marketing role, and it is not a pure engineering role.

You will build and own the systems that generate demand acrossoutbound, content, social, SEO/GEO, email, and AI-powered automation . You will connect the technical infrastructure behind these channels with measurable commercial outcomes such as qualified interest, booked meetings, and pipeline.

Most importantly,you bring the ideas .

You will not be handed a complete GTM playbook to execute.



You are expected to identify new demand-generation opportunities, launch multiple experiments simultaneously, measure what works, quickly eliminate what does not, and scale the strategies that produce results.

This is a highly autonomous, hands-on builder role for someone who enjoys moving from an idea to a working system and then proving its commercial impact with data.

Why This Opportunity?

This role offers the opportunity to build a sophisticated GTM engine from the ground up within a growing investment management business.

You will have significant ownership over how demand is created, measured, automated, and scaled.

You will be able to:

- Build rather than simply manage existing marketing systems

- Experiment across multiple acquisition channels

- Apply AI and agentic workflows to real commercial problems

- Connect engineering directly to pipeline and revenue

- Develop systems that automate repetitive GTM work

- Shape the company's content, social, outbound, and digital presence

- Work with sophisticated financial products and audiences

What You'll Do

Build and Scale the GTM Engine

- Develop new demand-generation ideas, channels, and experiments

- Build systems across outbound, content, social, SEO/GEO, email,



and website acquisition

- Turn successful experiments into repeatable and scalable growth systems

- Rapidly stop or redesign initiatives that are not producing measurable results

- Connect GTM infrastructure directly to qualified interest, meetings, pipeline, and revenue

Build Technical GTM Infrastructure

- Work hands-on withAPIs, SQL, Python and/or JavaScript

- Build integrations between data sources, automation platforms, CRMs, and GTM systems

- Create workflows using tools such asClay, n8n, Zapier, and CRM platforms

- Design lead enrichment, account scoring, personalization, sequencing, routing, and attribution systems

- Build solutions rather than relying exclusively on no-code configuration

Build AI & Agentic Workflows

- Design and deploy workflows usingLLMs and AI agents

- Automate research, content development, personalization, lead enrichment, and routing

- Identify repetitive GTM processes that can be automated or augmented with AI

- Build scalable systems that allow a small team to operate with significantly greater leverage

Own Demand Generation

- Build and optimize outbound programs based on signals, data, and a clearly defined ICP

- Develop demand throughoutbound, SEO/GEO, content, social, and other acquisition channels

- Build measurable programs that generate qualified interest and booked meetings

- Continuously test messaging, audiences, channels, landing pages, and sequences

Build the Content & Social Engine

- Devel

📌 Agentic GTM Lead – Growth Engineering (Colombia)
🏢 Hire Emerald
📍 Colombia