Company descriptionPublicis Global Delivery (PGD); Publicis Groupe’s industry leading globally connected capability platform. Where talent, technology & operations combine to delivery amazing solutions for our clients. Expertise across Media, Data, Technology, Commerce & Production in all regions of the world.PGD is comprised of the best talent, and ways-of-working, which enables general scale, innovation and transformation, each day.Culture, growth and wellbeing underline all aspects of Publicis Global Delivery.#WeArePGDOverviewWe are looking for a Senior Data Analyst – Digital Media to join our team and support data-driven decision-making across digital media channels. The ideal candidate has strong expertise in digital media analytics, cross-channel reporting, and data quality,



with hands-on experience working with Datorama and digital platforms.Qualifications- 7+ years of experience in Data Analytics, Digital Media Analytics, Business Intelligence, or a related field.- Strong knowledge of Digital Media and digital advertising platforms.- Hands-on experience with Datorama.- Proven experience with Cross-Channel Reporting.- Experience with Marketing Mix Modeling (MMM) and/or Multi-Touch Attribution (MTA).- Strong experience with data QA and validation.- Advanced or strong Excel skills.- Experience working with multiple digital media platforms and data sources.- Strong analytical and problem-solving skills.- English B2+ - C1#J-18808-Ljbffr

📌 Data Analysis Specialist (Bogotá)
🏢 Publicis Groupe
📍 Bogotá