Senior Marketing Manager (Colombia)

Senior Marketing Manager (Colombia)

12 nov
|
Atlas Solutions
|
Colombia

12 nov

Atlas Solutions

Colombia

Company Description:

Atlas Solutions advances agribusiness across the LATAM region by strategically connecting producers, partners, and markets. Guided by a vision of supporting growth from field to market, the company collaborates closely with agribusiness communities to strengthen market access and promote sustainable progress. Its solutions are designed to create value across the entire supply chain, recognizing agribusiness as a key driver of economic growth, regional resilience, and long-term development.

Atlas

Solutions is committed to advancing the agribusiness sector with consistency, professionalism, and credibility, offering impactful opportunities for professionals who want to shape the future of the industry.

Role Description:

Atlas Solutions is seeking a Senior Marketing Manager to lead its marketing and communications programs for clients in the agriculture, food and beverage sectors. Reporting to the Regional Director, this role will oversee the delivery of large, multi-team programs at regional and general scale, including integrated campaigns, paid and earned media, digital channels, executive and stakeholder communications, events and program reporting.

The Senior Marketing Manager will lead the Marketing Managers and Specialists responsible for each program, set priorities, allocate team capacity across programs and ensure that every deliverable is on time, within scope and budget, and fully compliant with client procedures and program requirements. The role is a key partner to the Regional Director in growing the company's marketing and communications practice.

The ideal candidate is an experienced marketing and communications leader who combines strategic judgment with rigorous operational discipline, builds strong teams and processes, and earns the trust of demanding international clients through consistent, high-quality delivery.

Key Responsabilities:

- Program leadership: Oversee the delivery of all client marketing and communications programs, from annual planning to closeout, with a consolidated view of workplans, milestones, risks and results.
- Marketing and communications programs: Guide communications strategies, annual plans and editorial calendars, and oversee paid and earned media, digital channels, events and program reporting.
- Thought leadership: Lead thought leadership for executives and industry leaders end to end, setting the strategic direction, shaping their positioning and key messages, developing content such as articles, op-eds and presentations, identifying and scoping speaking and media opportunities, and structuring annual plans, then driving their execution through to results.
- Media relations: Lead media relations strategy and build lasting relationships with trade, business and mainstream outlets. Prepare executives and industry stakeholders for interviews through media training, key messages and briefing materials, and secure positive coverage that supports program objectives.
- Crisis communications: Develop crisis and issues communications plans, monitor the media and stakeholder environment for emerging risks, and lead the implementation of response plans with clients when issues arise, including holding statements, spokesperson guidance and post-crisis evaluation.
- Resource planning: Allocate team capacity and shared resources across programs,



and plan for peak periods and flagship events.
- Team leadership: Lead the Marketing Managers and, through them, the program teams. Set clear priorities, expectations and deadlines, and hold managers and teams accountable for the quality and timely delivery of every deliverable and for the results of each program.
- Quality and brand consistency: Serve as the final review of all key deliverables and reports, ensuring quality, accuracy, completeness and consistency with client brand guidelines.
- Compliance: Ensure all work complies with client procedures, approval workflows and program regulations, and oversee staff time tracking and reporting on staff hours and executed activities against approved workplans.
- Budget and contract management: Manage scopes, hours, budgets and vendor/media contracts.
- Measurement and reporting: Prepare monthly reports for clients and leadership that consolidate program metrics, hours and executed activities. Analyze performance, recommend actions to improve KPIs and outcomes, and identify opportunities to strengthen programs and maximize the return on investment of marketing initiatives.
- People development: Onboard, coach and manage the performance of marketing team members, building a strong, collaborative culture of accountability and continuous improvement across distributed, multi-country and remote teams.
- Systems and processes: Establish and maintain standard operating procedures, project management and time-tracking systems, templates and reporting tools that allow the programs to operate more effectively.
- Client relationships: Serve as the primary point of contact for key client stakeholders, including C-suite and executives. Translate high-level priorities into actionable tactical plans, provide clear leadership and direction to marketing teams, and adapt quickly to changing client needs and priorities.
- Business development support: Contribute to marketing and communications proposals with scopes of work, staffing plans, timelines and budgets, and plan the onboarding of new programs.

Core Competencies:

- Strategic leadership: Translates client objectives into integrated marketing and communications strategies across paid, earned, shared and owned channels.
- Operational leadership: Turns strategy into structured, well-run operations across multiple teams and programs.
- Program management: Manages several complex programs at once, with a clear view of priorities, dependencies and risks.
- Quality and compliance mindset: Holds every deliverable to a high standard and builds controls that keep work accurate and complete.
- Financial acumen: Understands scopes, budgets, hours and margins, and protects both quality and profitability.
- People development: Builds, coaches and holds teams accountable, including managers who lead their own teams.
- Stakeholder management: Builds trusted relationships with client executives, partners and vendors, and communicates with clarity and tact across cultures and time zones.




- Remote and hybrid team management: Proven experience leading and managing fully remote or hybrid teams, and comfortable motivating, coordinating and holding distributed teams accountable through digital tools.
- Media and crisis communications: Builds credibility with the media, prepares spokespeople with confidence, and stays calm and decisive when managing sensitive issues.
- Problem solving: Anticipates issues, makes sound decisions under pressure and resolves conflicts constructively.

Qualifications:

- Master's degree or MBA in Marketing, Communications, Business Administration or a related field, in addition to a bachelor's degree in a related field.
- 8+ years of experience in marketing and communications, including at least 6 years leading programs and managing teams.
- Proven experience directly managing teams of at least 6–8 people.
- A minimum of 3 years of experience leading and managing fully remote or hybrid teams.
- Proven experience working directly with C-suite and executive leadership, advising and presenting to senior stakeholders.
- Proven experience leading multiple client programs or contracts simultaneously, including scopes, budgets and resources.
- Experience delivering integrated marketing and communications programs for international clients, including paid and earned media, executive communications, digital marketing and event communications.
- Solid media relations background, including experience delivering media training to executives and industry stakeholders.
- Proven experience developing, implementing and monitoring crisis communications plans.
- Hands-on experience with project management tools (ClickUp, Trello, Asana or similar), collaboration tools (Slack, Microsoft Teams, Zoom), time-tracking tools (Clockify or similar), Microsoft 365 (Word, Excel, PowerPoint, Outlook, SharePoint, OneDrive) and Google Workspace.
- Proven experience using AI tools such as ChatGPT, Claude or Copilot to improve productivity, content development and analysis.
- Working knowledge of marketing platforms such as HubSpot, Canva, Meta Business Suite, LinkedIn Campaign Manager and Google Analytics.
- Proven experience in performance reporting: tracking team time, consolidating metrics from multiple sources and turning data into actionable recommendations.
- Excellent written and oral communication skills in English and Spanish.

Preferred Qualifications:

- Experience with publicly funded international programs.
- Experience in the agriculture, food or beverage sectors, or with trade associations.
- Experience in an agency or consulting environment serving U.S.-based clients.
- Project management certification (PMP or equivalent).

Other Important Information:

- Location: Based in Colombia.
- Languages: Advanced English (C1 or higher) and Spanish required.
- Travel: Regional and international travel as needed for client meetings and events.
- Documentation: Valid passport and U.S. visa required.
- Compensation: USD 40,000–45,000 per year, depending on experience. Please review this range before applying; candidates whose salary expectations fall outside it should not apply.
- Contract: Full-time independent contractor engagement, with potential to become an employee depending on performance and business needs. Official national holidays are observed.

📌 Senior Marketing Manager (Colombia)
🏢 Atlas Solutions
📍 Colombia

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