CRM & Sales Operations Manager (Colombia)

CRM & Sales Operations Manager (Colombia)

12 nov
|
Crystalia Glass
|
Colombia

12 nov

Crystalia Glass

Colombia

Crystalia Glass LLC is a U.S.-based manufacturer and provider of premium glass solutions, specializing in custom glass partitions for residential, commercial, and institutional projects. We operate a full-cycle model — from design and manufacturing to sales, delivery, and installation.

We are strengthening our commercial function and looking for a CRM & Sales Operations Manager to own the CRM, the sales process and data quality across the full funnel, from first contact to order handover. This is a hands-on, senior individual contributor role with no direct reports.

Employment Type

- Full-time 8.30 am - 5 pm, NY (EST zone)
- Remote work
- B2B contract (sole proprietorship status or corporate entity)

Key responsibilities CRM setup and process design

- Personally configure CRM fields, stages, reports and automation; scope complex changes and integrations for developers and test them before release
- Define rules for each stage: goal, entry and exit criteria, required data and next steps
- Set ownership at each stage and at handover, and agree SLAs for response time and escalation

Process control and data quality

- Audit deals to check that CRM stages and next steps match vigente client communication
- Monitor overdue tasks, stalled deals, missing next steps and missing loss reasons
- Keep CRM data accurate and resolve recurring issues with team leads

Training

- Write short CRM instructions and train sales reps and team leads to manage deals correctly, including after every change

Reporting and analytics

- Build funnel reports and dashboards: conversion by stage, stage duration, loss reasons and SLA adherence
- Measure the impact of process changes and share data with sales leadership and the Sales Effectiveness Manager





Automation and AI

- Use AI to analyze CRM data and prepare next actions for reps, with human review before anything reaches a client
- Build AI workflows for the sales team and maintain AI agents and bots connected to the CRM

Requirements The core of this role is hands-on CRM administration and sales process design.

- Experience in CRM administration, sales operations or revenue operations
- Hands-on CRM setup (HubSpot, Salesforce or similar): fields, stages, permissions and reports
- Experience designing deal stages, handover rules and SLAs
- Experience fixing CRM data issues and building sales reports personally
- Experience automating deal workflows and writing requirements for integrations

Also important

- Experience training sales reps to work correctly in the CRM
- Hands-on experience bringing AI into a sales team's daily work, from building to measuring results
- Understanding of the full sales cycle, from first contact to order handover
- Strong analytical skills and careful conclusions from data
- Experience driving change through team leads without direct authority; strong team player
- Fluent English (C1/C2)

Nice to have

- Setting up or migrating a CRM from scratch
- Experience with a complex physical product with a long sales cycle

Benefits

- Competitive base salary + performance-based bonuses
- Full ownership of the CRM and sales operations in a fast-growing U.S. company, with the freedom to build them the right way
- Direct influence on how the sales process runs, with data that leadership relies on
- Hands-on work with automation and AI in real sales processes
- Joining a highly professional and dynamic team
- Exciting experience working with prestigious clients in the US market

📌 CRM & Sales Operations Manager (Colombia)
🏢 Crystalia Glass
📍 Colombia

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