Addi Colombia is seeking a senior paid media lead to own merchant acquisition, rebuild the SMB inbound funnel, and optimize campaigns across Google Ads, Meta, LinkedIn, and more. You will align budget with marginal returns, improve targeting, and build a measurable funnel tied to qualified leads and signups.
You will work with cross-functional teams to define form flows, tracking, and attribution, and you will run incrementality tests to guide scaling decisions.
📌 Demand Gen Lead — Fintech Growth (Colombia)
🏢 Addi
📍 Colombia