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About The Opportunity

LMG Staffing Solutions is partnering with a high-growth, design-driven digital marketing agency to identify a Senior Paid Media Specialist. This is a fully remote opportunity supporting a collaborative, performance-focused team working with ambitious clients across multiple industries.

This role is adecuado for a strategic and hands-on paid media expert who understands how campaigns drive real business outcomes—not just traffic. You'll have ownership over performance, budgets, and execution across multiple channels.

What You'll Do

Account Ownership & Execution

Manage a portfolio of paid media accounts end-to-end
Execute campaigns across Google Ads, Meta, LinkedIn, TikTok, and other platforms
Oversee budgets and ensure performance, efficiency, and scalability
Maintain clean campaign structures and testing frameworks
Own performance outcomes and reporting accuracy

Tracking & Measurement

Implement and validate tracking using GA4 and Google Tag Manager
Build and manage tags, triggers, and variables
Ensure alignment between platform data and analytics tools




Troubleshoot tracking and data discrepancies

Strategy & Optimization

Align paid media strategies with business goals and KPIs
Translate data into actionable insights and recommendations
Develop testing roadmaps across audiences, creatives, and bidding strategies
Support forecasting and budget planning

Collaboration & Leadership

Act as a senior resource for campaign QA and troubleshooting
Partner with cross-functional teams (creative, strategy, analytics)
Support and mentor junior team members
Contribute to process improvements and best practices

Requirements

What We're Looking For

5-7+ years of paid media experience (agency experience preferred)
Strong expertise in Google Ads and Meta (required)
Experience with LinkedIn, TikTok, Programmatic, or CTV is a plus
Advanced experience with GA4 and Google Tag Manager
Strong understanding of attribution, tracking, and performance measurement
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Postúlate en Kit Empleo: kitempleo.com.co/empleo/1ar65w

📌 Senior Paid Media Specialist (Medellín)
🏢 Empresa reconocida
📍 Medellín