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About AdAction
Founded in 2013, AdAction is a leader in performance‑based mobile app marketing, helping brands and publishers grow through user acquisition, monetization, and loyalty‑driven engagement solutions. We partner globally across gaming and non‑gaming verticals to deliver measurable performance at scale through reward‑based media, enterprise growth solutions, and next‑generation monetization products.
AdAction operates with a strategic, fast‑moving, and ownership‑driven culture. We are building the next phase of our publisher GTM engine and are looking for individuals who thrive in autonomous environments, communicate clearly, and are excited to help shape high‑impact commercial strategy.
About the Role
AdAction’s publisher organization is scaling into an enterprise‑focused growth function. To support that evolution, we are hiring a Senior Manager, Product Marketing to serve as the strategic marketing lead behind our publisher‑facing GTM efforts.
This is not a traditional campaign or content marketing role. This person will sit at the intersection of sales,



market intelligence, and product narrative development, helping shape how AdAction identifies publisher opportunities, positions its monetization solutions, arms the sales team, and sharpens our competitive story in the market.
The idóneo candidate is equal parts strategist, analytical thinker, and senior B2B marketer with the ability to turn fragmented market signals into clear recommendations and compelling commercial narratives.
This role reports directly to the Senior Director of Growth & Development and works cross‑functionally with Business Development, Sales Engineering, Product, and Revenue Operations leadership.
Responsibilities
Publisher GTM Positioning & Narrative Development
- Own publisher‑facing market positioning, value proposition development, and competitive differentiation across AdAction’s monetization and rewarded engagement solutions.
- Build and continuously refine the commercial nar

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📌 Senior Manager, Product Marketing (Medellín)
🏢 AdAction
📍 Medellín