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Job Description
As Manager, Global Demand Growth Insights, you will serve as a key driver of consumer‑centric growth by mining and combining multiple data sources (retail, consumer, market, demographic) to provide powerful, action‑oriented recommendations. You will support and drive the deployment, adoption, and evolution of the Demand Spaces framework across global and local markets, transforming it from a strategic planning tool into a robust commercialization engine, while gathering best‑in‑class use cases to inspire the rest of the world.
How You Will Contribute
- Work closely with integral and local business teams to establish the Consumer Frameworks foundation (Demand Spaces) and drive deployment across markets
- Serve as the primary point of contact for markets throughout the Demand Spaces deployment process
- Support the definition of methodological changes for the evolution of the methodology.
- Establish demand spaces in new markets and provide continued support for existing ones
- Create and expand new operationalization tools for Shopper and Customer teams,
R&D; and Innovation, Marketing and Strategy.
- Build use cases for global inspiration
- Champion the integration of demand space insights into business growth planning, innovation pipelines, brand positioning, and commercial activation
- Design and facilitate dynamic workshops with cross‑functional teams (Marketing, R&D;, Sales, Category Management) to bring data to life
- Develop compelling narratives and presentations that communicate demand insights and recommendations to senior leadership and cross‑functional commercial teams
- Provide a consumer‑driven perspective for global strategic groups by partnering with key areas
- Act as custodian of the demand spaces data ecosystem and dashboard tool, ensuring ongoing relevance, accessibility, and advanced functionality
- Manage data democratization together with key users through data management platforms
- Maximize the utility of available data sources via
Postúlate en Kit Empleo: kitempleo.com.co/empleo/1assr3
📌 Mgr, Global Demand Insights (Medellín)
🏢 Mondelez International
📍 Medellín
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