19 ago
|
Boombit
|
Colombia
Who We Are
We are a full-service agency and content studio dedicated to helping companies thrive through strategy, creativity, technology services, and human talent. We combine innovative thinking, technology, and multidisciplinary expertise to create outstanding digital solutions for our clients.
Job Purpose
We are seeking a highly skilled, strategic, and data-driven Search Lead who is fully bilingual in Spanish and English. The Search Lead will lead the development and execution of search strategies across client accounts, transforming search behavior, performance data, and consumer intent into actionable recommendations that drive organic growth, visibility, and measurable business outcomes.
This role requires advanced Search expertise, strong client-facing capabilities, and the ability to lead multidisciplinary initiatives and team members. The idóneo candidate combines strategic thinking, technical SEO knowledge, analytics expertise, and strong communication skills to identify growth opportunities and translate complex findings into clear strategic roadmaps.
Job Details
- Location: 100% Remote, open to candidates based in Nicaragua, Costa Rica, Mexico, Colombia.
- Schedule: Monday to Friday, 8:00 AM to 5:00 PM Costa Rica Time.
- Language Proficiency: Spanish: Advanced | English: C1+ reading, writing, and conversation.
- Availability: Immediate availability preferred
Key Responsibilities & Duties
- Lead the ideation, definition, development, and execution of Search strategies and recommendations across client accounts.
- Develop data-driven Search strategies rooted in user intent, business objectives, market behavior, and performance insights.
- Identify consumer search behavior, market gaps, competitive opportunities, and areas of organic growth, translating findings into actionable strategic roadmaps.
- Define success metrics and connect Search performance with broader client and business objectives.
- Deliver actionable insights through clear, visually compelling reports, presentations, and strategic recommendations.
- Lead advanced Search initiatives across areas such as technical SEO, social search optimization, YouTube SEO, SEO/SEM integration, measurement, and analytics.
- Oversee Search deliverables and ensure consistency, strategic quality, and alignment with client expectations.
- Translate project requirements into clear priorities, plans, and next steps for team members.
- Lead and support Search team members while providing guidance, feedback, and professional development.
- Collaborate with multidisciplinary teams to identify creative solutions to complex business challenges and uncover new strategic opportunities.
- Lead client-facing Search discussions and communicate effectively with senior internal and external stakeholders.
- Develop strategic Search POVs, methodologies, and frameworks that strengthen client recommendations and team capabilities.
- Organize knowledge-sharing, education, and cross-disciplinary collaboration sessions.
- Identify new tools, processes, automation opportunities, and methodologies that expand Search capabilities and service offerings.
- Support new business pitches, RFPs, and opportunities to expand organic growth services with existing clients.
Academic Background
- Bachelor’s degree in Marketing, Advertising, Communications, Business, Digital Media, Data Analytics, Information Technology, or a related field.
- Relevant professional certifications or equivalent practical experience in SEO, Search Marketing, Digital Analytics, or related disciplines are valued.
Required Skills & Experience
- Advanced experience developing and leading Search and SEO strategies for brands or client accounts.
- Strong understanding of consumer search behavior, user intent, keyword strategy, and organic growth opportunities.
- Advanced knowledge of technical SEO strategies and optimization principles.
- Experience with social search optimization, including platforms such as YouTube.
- Strong understanding of SEO and SEM integration, performance measurement, and strategic alignment.
- Advanced proficiency with first-party analytics and Search platforms, including Google Analytics, Google Search Console, Google Ads, and Adobe Analytics .
- Advanced proficiency with third-party SEO and research platforms such as SEMrush, Ahrefs, BrightEdge, and Screaming Frog .
- Advanced spreadsheet capabilities, including pivot tables, lookup functions, and large dataset analysis.
- Strong analytical skills with the ability to transform complex datasets into clear insights and strategic recommendations.
- Strong data storytelling and presentation skills.
- Demonstrated ability to lead projects and oversee the quality of team deliverables.
- Experience presenting recommendations and performance insights to senior internal and external stakeholders.
- Strong interpersonal, collaboration, and team-building capabilities.
- Ability to work effectively with cross-functional and multidisciplinary teams.
- Ability to manage multiple priorities and complex business challenges in a remote agency environment.
- Advanced Spanish and C1+ professional English proficiency in written and verbal communication.
Preferred Qualifications
- Experience working within a digital, creative, media, performance marketing, or integrated agency environment.
- Experience managing multiple client accounts or complex Search programs.
- Experience mentoring, developing, or managing Search professionals.
- Experience supporting new business pitches, RFPs, and organic growth opportunities.
- Experience creating Search frameworks, strategic POVs, and scalable methodologies.
- Experience identifying and implementing automation or data visualization opportunities within Search workflows.
Nice to Have (Not Exclusive)
- Relevant Google Analytics, Google Ads, SEO, or digital marketing certifications.
- Experience with Search data visualization and reporting automation.
- Experience developing integrated organic and paid Search strategies.
- Exposure to emerging Search behaviors and optimization across platforms beyond traditional search engines.
Core Competencies
Cultivates Innovation
- Generates useful ideas that introduce better or differentiated approaches.
- Brings fresh perspectives to Search, analytics, and business challenges.
- Challenges existing processes and identifies opportunities for continuous improvement.
Collaborates
- Works effectively across disciplines to achieve common client and business objectives.
- Builds trust through open, proactive, and effective communication.
- Creates an environment that supports knowledge sharing and high-quality teamwork.
Manages Complexity
- Gathers and evaluates information from multiple sources to address complex Search and business challenges.
- Assesses different solutions, opportunities, risks, and potential outcomes.
- Translates complex information into structured strategies and actionable recommendations.
Communicates Effectively
- Communicates complex Search concepts clearly, compellingly, and concisely.
- Adapts presentations and recommendations to technical, business, and executive audiences.
- Uses data storytelling to connect Search performance with business objectives.
📌 Search Lead (Colombia)
🏢 Boombit
📍 Colombia