Senior Marketing Coordinator (Colombia)

Senior Marketing Coordinator (Colombia)

19 ago
|
Pavago
|
Colombia

19 ago

Pavago

Colombia

Job Description:

Senior Marketing Coordinator (GoHighLevel, Social Media & Executive Support) - Remote | PST Hours

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours - PST Required

About the Role

At Pavago, one of our clients is hiring a highly organized and execution-driven Senior Marketing Coordinator to support marketing execution, executive operations, content coordination, CRM management, and program administration.

This is a hands-on, multi-functional role - not a strategic marketing leadership position. You'll be responsible for making sure content gets published, campaigns and follow-ups are executed, CRM records stay organized, program materials remain current, and day-to-day priorities move forward without things falling through the cracks.

This role is ideal for someone who combines marketing coordination + executive support + strong operational execution and is comfortable working independently in an entrepreneurial environment.

What You'll Own

Marketing Execution & Social Media Management

Manage day-to-day social media execution across:

- LinkedIn
- Facebook
- Instagram
- Online community groups

You'll:

- Create, design, schedule, and publish social content
- Write and format captions and posts
- Manage comments, DMs, and community interactions
- Monitor engagement and audience activity
- Maintain organized performance tracking
- Support advertising campaigns for programs and events
- Ensure content is published consistently and on schedule

Content Creation & Marketing Materials

Create and organize marketing and program assets, including:

- Short-form videos
- Social graphics
- Scripts
- Guides
- Workbooks
- Cheat sheets
- Program documents

Use tools such as:
- Canva
- Veed
- OpusClip or similar video editing platforms

Maintain consistent branding, formatting, messaging, and presentation across materials.

GoHighLevel, Email Marketing & CRM

Build and manage marketing workflows using GoHighLevel (GHL).

Responsibilities include:

- Email campaign setup
- Automated workflows
- Prospect outreach
- Follow-up sequences
- Pipeline updates
- Contact management
- CRM data maintenance

Keep records accurate and ensure no lead, prospect, or participant follow-up is missed.

Executive & Operational Support

Support leadership with day-to-day coordination, including:

- Calendar organization
- Scheduling
- Inbox management
- Communication workflows
- Administrative coordination
- Task tracking
- Follow-ups

Maintain structured project trackers and ensure priorities continue moving forward.

Proactively identify:

- Missing follow-ups
- Workflow gaps
- Delayed tasks
- Process inefficiencies

Program & Membership Administration

Support the operational side of digital programs and memberships.

You'll:

- Organize program materials
- Maintain and update digital resources
- Track participant or member progress
- Support participant communication




- Coordinate program-related follow-ups
- Troubleshoot minor technical issues within online platforms
- Ensure resources remain organized and accessible

Research, Lead Generation & Digital Support

Conduct research to support marketing and business development, including:

- Idóneo Client Profile (ICP) research
- Prospect research
- Lead list building
- Market research
- Outreach preparation

Support lead generation campaigns and compile findings into clear, organized reports.

You may also assist with:

- Minor website updates
- Account setup
- Digital platform administration

Documentation & Organization

Maintain organized systems across:

- Google Drive
- Google Docs
- Google Sheets
- Shared files
- Marketing assets
- CRM records
- Program documentation

Ensure information is easy to find, current, and accurately maintained.

What Makes You a Strong Fit

You:

- Are exceptionally organized and reliable with follow-through
- Enjoy execution more than high-level strategy
- Can manage marketing and administrative priorities simultaneously
- Notice small errors before they become larger problems
- Are comfortable supporting founders or entrepreneurial leaders
- Can independently move work forward without constant supervision
- Communicate clearly and professionally
- Learn digital tools quickly
- Take ownership of tasks through completion
- Thrive in fast-moving environments where priorities can change

Required Experience & Skills

- Proven experience in:

- Marketing coordination
- Executive assistance
- Digital operations support
- Or a closely related role
- Strong hands-on experience with Google Workspace, including:

- Google Docs
- Google Sheets
- Google Drive
- Google Calendar
- Experience with GoHighLevel (GHL) or a similar CRM/marketing automation platform
- Proficiency with Canva
- Experience with video editing tools such as:

- Veed
- OpusClip
- Similar short-form video tools
- Strong understanding of:

- LinkedIn
- Facebook
- Instagram
- Strong written English communication skills
- Strong calendar, task, and workflow management ability
- Excellent attention to detail
- Ability to manage multiple priorities simultaneously
- Self-motivated and comfortable working independently
- Ability to consistently work U.S. Pacific Time (PST) business hours

Nice to Have

- Experience supporting:

- Founders
- Coaches
- Entrepreneurs
- Small business leadership
- Experience managing online programs or memberships
- Lead generation and prospect research experience
- Experience creating email automation workflows
- Community management experience




- Experience with digital advertising support
- Basic website editing experience

Tools & Platforms
- GoHighLevel (GHL)
- Google Workspace
- Google Sheets
- Google Drive
- Google Calendar
- Canva
- Veed
- OpusClip
- LinkedIn
- Facebook
- Instagram
- Email marketing and automation platforms

What a Typical Day Looks Like

You might:

- Review leadership priorities, inboxes, and calendars
- Update project and task trackers
- Create and schedule social media content
- Respond to comments, DMs, and community activity
- Edit a short-form video or create graphics in Canva
- Build or update a GoHighLevel email workflow
- Follow up with prospects or program participants
- Update CRM records and pipeline stages
- Organize program materials and digital assets
- Research prospects and build lead lists
- Handle minor website or platform updates
- Flag overdue tasks or workflow gaps to leadership

In short: You keep marketing, content, CRM, programs, and executive support workflows organized and moving forward consistently.

Key Metrics for Success

- Consistent and timely social media publishing
- Clean and accurate CRM records
- Reliable GoHighLevel and email workflows
- Zero missed prospect or participant follow-ups
- Strong community responsiveness and engagement
- Well-organized program materials and digital assets
- Accurate project and task tracking
- Timely completion of executive support priorities
- Strong leadership confidence in execution and reliability

Why This Role Stands Out
- High ownership across marketing and operations
- Direct exposure to entrepreneurial leadership
- Hands-on experience across:

- Social media
- GoHighLevel
- Content
- CRM
- Email marketing
- Executive operations
- Opportunity to work across multiple areas rather than one narrow marketing function
- Fully remote environment
- Clear growth opportunities into:

- Marketing Operations Manager
- Senior Marketing Specialist
- Digital Marketing Manager
- Operations Manager

Interview Process * Initial Screening Call
- Spark Hire Intro Video
- Marketing & Systems-Focused Interview
- Practical Task - Content or Workflow Exercise
- Final Interview
- Internal Review & Approval
- Offer & Onboarding

Apply Now

If you:

- Are highly organized and execution-focused
- Have experience with GoHighLevel and digital marketing
- Can manage social media, content, CRM, and administrative workflows
- Enjoy supporting founders or entrepreneurial teams
- Have exceptional attention to detail and follow-through
- Can reliably work PST business hours

This is a strong opportunity to take ownership of marketing execution, digital operations, content coordination, and executive support in a fast-moving remote environment.

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📌 Senior Marketing Coordinator (Colombia)
🏢 Pavago
📍 Colombia

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